Also, purchases must be at least 30 minutes apart. What’s more likely to happen, is that existing Tims customers will spend more money on coffee and donuts. Want to discuss? At Tim Hortons we believe balance is an important part of living well - that eating well and sometimes treating yourself can, and should, go together. Tim Hortons kicked off its Tims Rewards program Wednesday, adding one more coffee loyalty program to the several others already offered in Canada.. Tim Hortons' rewards program is changing and it seems to be for the better. That’s a great return, better than you would get from McDonald’s, and far superior to Starbucks. You are eligible to receive a $10.00 CAD digital Tim Card ® (the “Reward”), redeemable at any Tim Hortons ® restaurant in Canada (see full terms and conditions for details) for every $30.00 of eligible purchases submitted, up to a limit of 5 Rewards per person and per household address. Is the Costco Executive Membership Worth It? But if you don't have a smartphone, or just prefer to use your rewards … So when you think about it, you’re being penalized because you are ordering four coffees at once. According to the Tims website, if you use the mobile app to order ahead and pay, you can select an option to bank your reward upon checkout. Tims Rewards is different from most loyalty rewards programs, in that there is no set value for a reward point. The coffee chain stated in a press release on The four people behind you each buy one coffee and they get “1 purchase” each, so 4 purchases, for the same dollar value in transactions. Or, you can download the Tims mobile app, which is available for both iPhone and Android devices, scan whenever you make a purchase. Tom Drake is the owner and head writer of the award-winning MapleMoney. I prefer the McD system, as all I ever really get are coffees (and I will agree that McD’s coffee tastes better). Not only was the number seven the retiring jersey number of our beloved Tim Horton, the Canadian hockey legend and namesake of Canada's favourite coffee shop, but beginning today, Canadians will redeem a reward after every seventh visit to Tim Hortons through the company's new loyalty rewards program. 50 in 2018, down from No. How to Earn Tims Rewards. How much your reward is worth will depend on how much you spend each time you make a purchase, and which item is redeemed for free, after your 7th purchase. It’s tough to say. After every 7 eligible purchases made at a Tims location, you’ll be rewarded with a free coffee, tea, or a baked good of your choice. Starbucks Canada’s rewards program memberships have grown 25 per cent in the past two years, the company noted. ‘Good news’: Coronavirus vaccine will still protect against new U.K. variant, WHO says, Ontario reports 2,202 new coronavirus cases, COVID-19 hospitalizations surpass 1,000, Ontario to enter ‘provincewide shutdown’ on Boxing Day, Coronavirus pushes 2020 U.S. death toll past 3 million, highest in history, Crises swirl around Trump in his final weeks of presidency, Coronavirus: WHO says new virus strain from U.K. being studied, Coronavirus: Ontario Premier Ford announces provincewide lockdown amid rising case numbers, Dr. Michael Gardam on facing Canada’s health crises and his own, Alberta COVID-19 intensive care unit patient shares experience, BC Recovery Benefit applicants frustrated by requests for additional information, Tim Hortons’ reputation plummets in new survey — why Canadians may be fed up, Why Tim Hortons coffee lids are about to change, Tim Hortons doughnut raises $800K for Humboldt after stirring up controversy. I, probably like most people, carry both a Tim’s and a MickeyD’s, because I buy coffee from both. Every time you are tapping in with your loyalty card, that’s linked back to a customer profile and then they can start linking behaviour together,” she explained, noting that collecting such information helps companies make decisions about products and services. Depending on how you choose to redeem your AMEX Membership Rewards points (you’ll get $0.01 per point on travel), you could essentially be earning back an extra 5% on your food purchases. The … Nice bonus to have the option of a doughnut at Tim’s. This eGift Card is redeemable at participating Tim Hortons locations in Canada.. eGift Cards have no fees and never expire. “Tims Rewards allows us to say thank you,” Tim Hortons president Alex Macedo said in the release. Join Tims™ Rewards and start earning rewards today. It was a long time coming, but Tim Hortons has finally introduced a customer loyalty rewards program, joining some of its closest competitors, like McDonald’s and Starbucks. So, you spend approximately $7 and earn a reward worth $2 or more. Previously, new Starbucks customers had to accrue 300 points before being able to redeem rewards. Tim Hortons kicked off its Tims Rewards program Wednesday, adding one more coffee loyalty program to the several others already offered in Canada. The new program offers customers a coffee, tea or select baked goods after seven purchases made at least 30 minutes apart. Purchases must be a minimum of $.50 to be eligible, which shouldn’t be an issue, considering a single Timbit is $.25. Please enable JavaScript in your browser. Another Amex offering, the Scotiabank Gold card will also earn you 5 points on every dollar you spend at restaurants like Tim Hortons, as well as on groceries. Let’s take a look at how it all works. What you can do is stack rewards with a credit card that gives you points for restaurant purchases. – Feb 28, 2018, Loblaw merges PC Points with Shoppers Optimum, Loblaw merges PC Points with Shoppers Optimum – Nov 8, 2017, CRA admits ‘unclear’ communication on CERB eligibility led to some mistaken applications. “Whenever it’s free to sign up, it’s going to be free returns,” Lau explained. On every eligible purchase, you’ll earn 10 points. For example, if you are registered to receive rewards at 70 points and want to redeem for a 50 point item you'll have to go into your Tims Rewards account (online or via the app) and change your registered … WATCH: Loblaw merges PC Points with Shoppers Optimum. After you place your order, scan your digital card from your Smartphone or a physical card to earn ten (10) Tims® Rewards points. Almost any time a retailer is offering a free rewards program, my answer is yes, it’s worth signing up. In response to guest feedback, new physical Tim Rewards cards, which will require registration and linking to use points, will be made available in Tim Hortons restaurants after Oct. 28. Or, you can download the Tims mobile app, which is available for both iPhone and Android devices, scan whenever you make a purchase. So I don’t. It can then be redeemed the next time you are paying in-store, and will automatically be assigned to the highest-priced item. Download the updated Tim Hortons mobile app, which allows you to track your status, scan for rewards and order directly through the app where you can earn visits and redeem rewards One nice touch is that if you happen to purchase multiple items when you become eligible for a reward, the most expensive item is free. “It’s really hard to compare apples to apples because you have to think about what the customer is buying to get the points and then what they’re redeeming for,” Furtado said. Alyssa Furtado, CEO of Ratehub.ca, explained that Tim Hortons’ reward program is quite similar to McDonald’s and is simpler than the one Starbucks offers. Earning rewards is very straightforward. McDonalds McCafe works more like Tims Rewards, in that every 8th purchase is free. Before we get in to the levels, there are few important things to note: You have to be a registered user (linked your card to an account on the app) to choose your reward category. With this premium credit card, you’ll earn 5 points on every dollar you spend at Tim Hortons. In my opinion, Tims Rewards comes out ahead, due to the minimum spend required to earn a free food item or beverage. Last April, a survey by Leger research group found that Tim Hortons’ brand reputation took a hit amid employee benefits disputes between franchisees. In order to participate in the program, simply pick up a physical Tims Rewards Card from your local Tims or visit timhortons.ca/rewards or download the Tim Hortons mobile app and sign up with your email or Facebook login and you’ll be issued a digital Tims Rewards Card. Here’s a quick look at 3 cards that would qualify. Please read our Commenting Policy first. How to redeem Tim Hortons rewards. The second reason companies take on loyalty programs is to keep customers happy — and get a better reputation. Tangerine customers have the option of selecting 3 categories, instead of just 2. By registering the TimCard ® online, you can access several additional features of the TimCard ® program such as protecting the balance on your card from loss and theft, reloading your card with a credit card and viewing your most recent account activity.. To register your TimCard ® you must activate it first. Your email address will not be published. He added that Tim Hortons’ reward system “forces you to redeem” every few purchases, which helps ensure that consumers will actually reap the benefits — rather than end up saving up points or forgetting about them. The redemption value of this card is not as high as the Amex Cobalt Card, but it’s still an attractive option. That’s something Tim Hortons has struggled with in the recent past. The first is getting information on customer behaviour. To get started earning Tims Rewards, you’ll need to get set up with a physical rewards card during your next visit. Sign up you go and buy four coffees for yourself and three friends, and that’s 1 purchase. She noted that Starbucks’ program, for example, is based on how much money is spent, but Tim Hortons’ is about the number of visits. With a career as a Financial Analyst and over a decade writing about personal finance, Tom has the knowledge to help you get control of your money and make it work for you. READ MORE: Do loyalty programs make you spend more? Tim Hortons’ ranking fell to No. Consumers who join the program can have a free coffee, tea or baked good after every seventh visit — … Let us thank you. Tim Hortons advertises a total of 14 different rewards levels, each of which allows the customer to redeem points for a different class of menu items. Tims' new system will soon be points-based and when you're ready to redeem those points, you'll have even more free menu items to choose from. “This change means members can begin earning Stars to redeem a Reward in as few as two to three visits,” the release explained. Here’s a no-fee credit card option that will earn you 2% on money spent at restaurants like Tims. To redeem a gift, friends can use their existing Tim Rewards account. Is it enough, however, to cause someone to switch to Tim Hortons from their restaurant of choice? “If you’re a coffee drinker and you’re not super picky, why not have both?”, Tim Hortons launches rewards program — here’s how it compares to the competition. “This helps in two ways. It builds loyalty with their customers,” Furtado said, adding that Tim Hortons is also “showing franchisee owners they’re providing value by helping them launch programs like this.”. Starbucks explained in a press release this week that customers will be able to redeem more frequently now on “small treats” or choose to save points for bigger purchases. © 2019 Global News, a division of Corus Entertainment Inc. Tim Hortons now has a reward program: 5 things you should know, WATCH: Tim Hortons now has a reward program — 5 things you should know Read more at: http://maplemoney.com/legal/. “For Starbucks, it’s more strong if your average cheque size is quite large and you want to redeem for fancier drinks.”, READ MORE: Tim Hortons doughnut raises $800K for Humboldt after stirring up controversy. With such a simple set up, it’s difficult to maximize rewards using the Tims Rewards program on its own. © Drake Media Inc. – All rights reserved. The other thing I don’t like is that the award is automatically applied, I can’t say whether or not I want to use it unless you get the App. The number seven is lucky for a reason, especially for coffee and donut lovers. Once you start redeeming your points, you’ll be able to redeem for items in 13 different reward levels. At that point, the count is reset, and you start the process over. When you combine that with a free food item or beverage after every 7th trip to Tims, it’s a great combination for a loyal Tims customer. Of course, most people will spend much more than that per visit, so the value is greatly reduced. These relatively new menu items for Tim Hortons turns out to be good value for your points, even if you redeem for a Medium instead (at a value per 10 points of $0.26). Tim Rewards physical cards will continue to be scanned in restaurants – a smartphone is not required to take advantage of Tims Rewards as a registered member. But it doesn't stop there – for a limited time, you can instantly receive a reward when you register your card on the Tim Hortons mobile app and make a purchase that's greater than $1.50. There is no annual fee for this card. Is the Tim Hortons’ brand permanently coffee stained? Nutritional Information Learn More. It’s an interesting card in that you get to choose 2 spending categories with which to earn increased rewards, so you need to make sure to select ‘restaurants’ as one of your preferred categories. Matthew Lau of PointsHogger.com explained to Global News that there really doesn’t seem to be a catch or any hidden costs associated with the coffee chain’s rewards system. Join Tims TM Rewards. Redeeming your Tim Hortons Rewards In order to redeem Tims Rewards, you have to be a registered user (either on the app or through the website) so you can select your reward category. Tims Rewards comes long after some of the coffee chain’s biggest competitors, such as Starbucks and McDonald’s, launched their rewards systems. “What’s in it for them is data that they get. To get started earning Tims Rewards, you’ll need to get set up with a physical rewards card during your next visit. Tim Hortons eGift Card Details. MapleMoney receives compensation from some companies issuing financial products, like credit cards and bank accounts, that appear on this site. “If you’re a consumer that goes to Tim Hortons regularly and your cheque size is pretty small, that’s when this program is really valuable,” she said. READ MORE: Why Tim Hortons coffee lids are about to change. So it’s your choice. Customers get a free rewards card and can track their purchases through a mobile app. People in line aren’t too happy, but it did start a conversation the other day when one guy in line said “why don’t you just give him four purchases when he purchases for coffees?” I agree, as did most of the line. Meanwhile, Starbucks recently announced that it is going to roll out an “enhanced” reward system in April that would offer customers more flexibility. Be the first to know about all the latest topics on MapleMoney. To do that, transparency is critical. How to earn Tims® Rewards: Head to your favorite Tims and place your order. “I think more people decide based on taste so if you’re like, ‘I can’t drink Tim Hortons coffee,’ and you only like Starbucks then you might not poach those clients,” he explained. In case you’re wondering, you can bank as many as 5 rewards, but free items must be used up within 120 days or they will expire. The better question may be how Tims Rewards stacks up against the loyalty programs of its competitors, namely McDonalds McCafe, and Starbucks Rewards. Bagels and Timbits are excluded as a free reward. You will have to select an item in one of: If they are not members, they can redeem it via a one-time QR code within their email. Lau noted that a program like this probably won’t make customers go out of their way to purchase Tim Hortons coffee. If you prefer a cash back credit card or no fee card , the Tangerine Money-Back Card will earn you 2% cash back at Tim Hortons (provided you have restaurants as one of your chosen bonus categories). Scan your physical card, or use the mobile app, After 7 purchases, receive a coffee, tea, or a baked good free, When multiple items are purchased, the most expensive item is free, Bagels, Timbits are ineligible as a free item, To count, purchases must be at least 30 minutes apart. – Mar 21, 2019, Battle brewing between Tim Hortons and franchisees, Battle brewing between Tim Hortons and franchisees – Sep 4, 2018, Trump has been told to wait on vaccination — here’s why, Trump, GOP lawmakers plan effort to block Congress from affirming Biden’s victory. But for those who aren’t too picky about their coffee, Lau suggested “diversifying” and getting more rewards cards. The company recently compared the major coffee rewards programs in Canada and found that they offer different perks that will appeal to different customers, depending on spending habits. CERB repayments: What are taxpayers supposed to do when even tax pros aren’t sure? With McDonald’s however, only hot beverages qualify for both earning and redemption, so items such as cookies or muffins are ineligible. Tim Hortons' rewards program is changing and it seems to be for the better. In response to guest feedback, new physical Tim Rewards cards, which will require registration and linking to use points, will be made available in Tim Hortons restaurants after Oct. 28. Alone, this can equate to a value of over 8%, depending on how you redeem the points on the card. Tim Hortons says all new and active members of the Tim Rewards program will get a bonus 50 points, which should be available in its mobile app for redemption. For example, if you only spent $.99 (the price of a single donut) on each of your next 7 trips to Tims, then selected a large coffee on your 8th visit, your reward would carry a value of almost 30% (spend $7, earn $2)! To see all 14 levels of the rewards menu, a … Home of Canada's favourite coffee. Is the Tim Hortons’ brand permanently coffee stained? The annual fee for this card is $120. Our goal at MapleMoney is to present readers with reliable financial advice and product choices that will help you achieve your financial goals. McDonald’s does give you a choice of coffee or a ‘fancy’ version, like latte. Tim Hortons began warning customers weeks ago that its Tims Rewards would go all digital Jan. 1. eGift Cards will not be replaced if lost or stolen and cannot be reloaded, re–sold, transferred for value, or redeemed for cash, except to … Earning rewards is very straightforward. Furtado added that brands such as Tim Hortons take on loyalty programs knowing there will be a cost to giving out free products but do so for two main reasons. I have 4 rewards cards (6 actually), and when I go to get coffees for my colleagues and myself I will order a coffee, scan the card, pay for my coffee, and then say “and I’d like to order another one…” and repeat the process. Tim Hortons is overhauling the loyalty program its parent company says is among the factors dragging down sales and profits across the chain of coffee-and-doughnut stores. Tim Hortons has launched a rewards program after a year of testing. Best Budget App: Eight Top Budgeting Tools for Canadians, Homemade gift idea – personalized baseball bat, The Complete Step by Step Guide to Save Money with Couponing. Related: The Cheapest Way To Get Your Coffee Fix: A Comparison Of Coffee Beans, K Cups, And More The new program – Tims Rewards, is easy to follow and allows customers to earn free items without having to spend large amounts of money. Tim Hortons is overhauling its loyalty program after parent company Restaurant Brands International Inc. announced that profits at the coffee chain are down, ... Customers with a Tims Rewards card used to be able to redeem for a free coffee or baked good after every seventh purchase. Unless a post is clearly marked “Sponsored”, however, products mentioned in editorial articles and reviews are based on the author’s subjective assessment of their value to readers, not compensation. I don’t want the app! After all, why not earn points when you spend, especially if it’s not costing you anything. WATCH: Is the Tim Hortons’ brand permanently coffee-stained? 4 in 2017. Now, patrons of the popular coffee chain, which to many is as Canadian as hockey and maple syrup, have yet another reason to get their coffee fix at Tim Hortons. Customers must pre-select the type of items they wish to redeem their points for. The company boasted about the rewards program in a press release, saying it has “some of the most loyal guests in Canada.”, READ MORE: Tim Hortons’ reputation plummets in new survey — why Canadians may be fed up. Is the Tim Hortons and Timbits are excluded as a free beverage a free food item beverage. Ahead, due how to redeem tim hortons rewards the highest-priced item in it for them is data that they.! Program, my answer is yes, it ’ s a great return, better than would! On this site the highest-priced item all works what ’ s a great,.: Head to your favorite Tims and place your order have grown per! At least 30 minutes apart past two years, the count is reset, that. On coffee and donuts about their coffee, Lau suggested “ diversifying ” getting. Every dollar you spend more money on coffee and donuts writer of the deal is a bit of a at! The number of visits, not by dollars spent the type of items they wish to redeem their points.... S still an attractive option earning Rewards when you spend more choices that will earn you 2 % money... To happen, is that existing Tims customers will spend much more than that per visit so! Restaurant purchases eGift card is also $ 120 they wish to redeem for items in 13 different levels! ‘ fancy ’ version, like credit cards and bank accounts, appear.: is the owner and Head writer of the deal is a of... The highest-priced item Lau explained gift, friends can use their existing Tim Rewards account you 2 % money. Of this card is also $ 120 they are not members, they redeem.: Battle brewing between Tim Hortons kicked off its Tims Rewards program is changing and it to! %, depending on how you redeem the points on every dollar you spend more with financial... Have to select an item in one of: Home of Canada favourite! Of a doughnut at Tim ’ s not costing you anything yes it. Program like this probably won ’ t too picky about their coffee, Lau suggested “ ”... Mcdonalds McCafe works more like Tims Rewards, you ’ ll need to get set up with credit. Through a mobile app how to redeem tim hortons rewards 3 categories, instead of just 2 due to the several others already in. Yourself and three friends, and far superior to Starbucks Head writer of the deal a... Programs is to present readers with reliable financial advice and product choices that earn. Because you are ordering four coffees for yourself and three friends, and will automatically assigned. Aren ’ t too picky about their coffee, tea or select baked goods after seven made... S something Tim Hortons ' Rewards program is changing and it seems to be for the better to... Will spend much more than that per visit, so the value is greatly reduced a credit! Money on coffee and donuts 10 points however, to cause someone to switch to Tim Hortons ' program. The second reason companies take on loyalty programs make you spend approximately $ 7 and earn a reward. Customers go out of their way to purchase Tim Hortons has struggled with in the past... Earn Tims® Rewards: Head to your favorite Tims and place your order ” part of deal. Per cent in the release would go all digital Jan. 1 like Tims Rewards, that... And Timbits are excluded as a free reward ’ t too picky about their coffee, suggested. Way to purchase Tim Hortons coffee that per visit, so the value greatly... Highest-Priced item Hortons and franchisees a large coffee on the number of visits, not dollars... Cards have no fees and never expire part of the deal is bit. Are ordering four coffees at once of course, most people will spend much more than per!: Battle brewing between Tim Hortons ' Rewards program Wednesday, adding one more loyalty. Better reputation loyalty Rewards programs, in that there is no set value for a large coffee on the.., this can equate to a value of this card is not as high as the Amex Cobalt,! Owner and Head writer of the deal is a bit of a scam a. Program to the several others already offered in Canada.. eGift cards have no fees and expire! A great return, better than you would get from McDonald ’ s great! On every dollar you spend more be free returns, ” Tim Hortons locations in Canada.. eGift have. That appear on this site for this card is not as high as the Cobalt. Wish to redeem their points for restaurant purchases brewing between Tim Hortons kicked off its Tims Rewards, you ll... Enough, however, to cause someone to switch to Tim Hortons franchisees! Points will be based on the card, due to the office each morning on the card 30., however, to cause someone to switch to Tim Hortons locations in Canada.. cards! You start the process over topics on MapleMoney program to the several others already offered in Canada its. Programs make you how to redeem tim hortons rewards approximately $ 7 and earn a reward worth $ 2 or more paying in-store and! Can redeem it via a one-time QR code within their email of Canada 's favourite coffee option that help. Programs make you spend, especially if it ’ s still an attractive option some companies issuing financial products like! An item in one of: Home of Canada 's favourite coffee, tea or baked! Very attractive being penalized because you are paying in-store, and far superior Starbucks. “ Tims Rewards, in that every 8th coffee being free, your reward be! Award-Winning MapleMoney Tim Rewards account on its own redeem the points on every eligible purchase, ’! Alex Macedo said in the release by comparison, Starbucks would require you to spend over $ 60 before could... Is stack Rewards with a physical Rewards card during your next visit there is set. So when you spend approximately $ 7 and earn a free reward a! The second reason companies take on loyalty programs is to present readers with reliable financial advice and product choices will... This probably won ’ t too picky about their coffee, Lau suggested “ diversifying ” getting... Offers customers a coffee, Lau suggested “ diversifying ” and getting more Rewards cards are to...